Maccabi Tel Aviv FC is set to sign a three-year-agreement with HP, a global leading brand in Digital Technologies
Maccabi Tel Aviv and HP have teamed up in an exciting new partnership as the Israeli Champions and 2014/15 treble winners continue to develop and invest in it's digital side of the business.
The strategic partnership with HP will focus very much on promoting fan engagement, interaction with the club and it's players as well as a brand affinity programme through exciting new products in it's developing merchandise range.
Maccabi Tel Aviv's CEO, Martin Bain, said of the new partnership: "We are extremely pleased to enter a relationship with an established global leading brand such as HP. Not only will this partnership be of great significance to the club as it develops its commercial strategy but will allow our fans to benefit from an exciting ways of communicating with the club".
Amos Gabay, Director of Procurement, HP Indigo & Scitex adds, "We are delighted to enter into this partnership with the most successful football club in Israel and we are looking forward to supporting the club and its fans through our inspiring and innovative printing technology."
