Maccabi Tel Aviv representatives visited HP’s headquarters in Kiryat Gat after the partnership announcement
Maccabi Tel Aviv and HP announced a new partnership on Tuesday and today members of the team, including players and CEO, Martin Bain, arrived at the company’s factory.
https://www.youtube.com/watch?v=vl48AnzIc9I
The HP building was colored in yellow and blue for the festive event. Maccabi’s CEO Martin Bain spoke about the partnership:
“HP is a global brand with many values, though dynamic is a key word, because we at Maccabi, feel that as a club, we will continue to improve. We believe that as a business we need to be more dynamic and part of our development strategy is to invest in the digital side of our business. When we decided to enter into discussions with HP, we realized that there was synergy between HP and Maccabi Tel Aviv and together we believe that some of the objectives we’ve set in our agreement will be of huge benefit for both parties. I wish to thank all the individuals who helped bring this partnership to fruition. The players who are here today know that success on the pitch helps drive success off the pitch. Together, we are united as treble winners to make sure we continue our success on and off the pitch and this morning is illustrative of that”
Amos Gabay, supply chain and procurement director at HP and Indigo added: “We would like to congratulate the club, the management, the players and the fans on the historical treble. We have been impressed with the Mr. Goldhar’s leadership and with the professionalism of the staff. We share mutual values such as professionalism, teamwork, integrity and of course the desire to win. This partnership is a connection between two teams- the national champions and most decorated club in Israeli football and HP, a world champion in the field of print and digital. We will use our tools to deepen the connection between the fans and the team and will develop new products”.
The players toured the factory and even received special prints and products in honor of their title win.
